Digital marketing is the use of online platforms to promote products, services, or brands. It includes tools and techniques like social media marketing, email campaigns, search engine optimization (SEO), and online advertising.
Unlike traditional marketing, digital marketing offers real-time data, targeted outreach, and global reach. Businesses can connect with customers directly, personalize content, and measure performance instantly.
In today’s digital age, having an online presence is essential. Whether it's a small business or a large corporation, digital marketing helps drive growth, build brand awareness, and stay competitive in a fast-changing market.

Digital marketing definitely shapes how businesses grow today, but when it comes to construction projects, planning and accurate cost estimation are equally crucial. Using professional building takeoff services can help contractors and builders save time, manage materials efficiently, and stay on budget—just like digital marketing helps businesses stay competitive online.